Hime-chan no Ribon/WMG

The Principal is a male version of Himeko
Why else would Gori not have thought that the Principal was acting excessively strange in episode 2? Alternatively, the Principal is also aware of the Ribbon's power, and was told by his Magic Kingdom counterpart to help keep it a secret. The whole "I'm a big fan of SMAP myself" thing seems to be too much of a coincidence...